Government ID, Smart Cards, Identification and Authentication

Gemalto introduces World Traveler program for U.S. banks

Thursday, February 11, 2010

Gemalto has introduced the World Traveler program, which includes a globally accepted dual interface EMV payment microprocessor card and complete issuance service for U.S. banks and card issuers.

With most countries around the world moving to EMV based payment for greater security, U.S. travelers are increasingly having trouble using magnetic stripe bankcards abroad, especially in offline applications like unattended ticketing/payment kiosks.


Gemalto’s new World Traveler program enables any U.S. issuer to provide cards to their customers in under two months. The card program provides U.S. banks and card issuers with a complete portfolio of service offerings including return on investment (ROI) and technical consulting to ensure a quick and easy introduction of this product to their top tier customers.

The portfolio leverages Gemalto’s global footprint and expertise in payment products to provide full card design and production, personalization data preparation and personalization of EMV dynamic data authorization contact and contactless dual interface cards ensuring global acceptance and forward compatibility for both online and offline payment transactions.

To provide an optimal experience for cardholders, Gemalto also provides additional services in this offering like SMS-based PIN reminder service and global emergency card replacement as part of the complete World Traveler program.

EMV is a global standard for chip card payment managed by Visa, MasterCard, American Express and JCB. The Gemalto EMV based World Traveler card contains a microprocessor which provides global acceptance and a more secure payment technology in the same convenient form factor as other payment cards.

Gemalto will provide banking cards containing its secure digital technology for EMV payments, as well as a magnetic stripe for paying in the United States. By providing encryption for the payment transaction, the World Traveler card ensures global acceptance for both online and offline transactions while significantly reducing the risk of payment card fraud and identity theft for cardholders. [end] 

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