Ideco running campaign to raise biometric awareness
20 July, 2010
category: Biometrics
Ideco Group, a South African-based developer of biometric technology, has begun a campaign with the intention of raising awareness of biometric technology as well as the benefits of its use, specifically focusing on economic crime prevention such as in cases of identity fraud, insider fraud and shared identities.
Besides educating people on the positive benefits of biometrics, the campaign also focuses on the flaws in a system that uses PINs, passwords or cards for personal identity authentication.
Vhonani Mufamadi, Ideco’s CEO, maintains that biometric technology is a major option to assuage some of the financial woes tied to less reliable identity systems citing research by the U.S. Association of Certified Fraud Examiners estimate of global losses from cases of insider fraud at $2.9 trillion annually. The specific result from switching to a biometric authentication system that Ideco is pushing is the end of unauthorized access to computer systems, sensitive data and subsequent data loss.