OTA Training has announced that it is bringing its “NFC Bootcamp” educational series to Chicago in November after a successful debut in New York.
According to OTA, NFC Bootcamp shows companies how they can leverage NFC technology in their advertising and marketing campaigns to engage their customers in new and exciting ways. Thanks to the success of the New York event, OTA has been asked to do another in Chicago, according to the company.
Sponsored by Maxim, DeviceFidelity, Radiant Outdoor, The Smart Sense, MAG, thinaire and ScreenMedia daily, NFC Bootcamp Chicago will bring NFC industry leaders together to present their visions and ideas, as well as provide real-world, hands-on demos of NFC technology at work.
“As the NFC ecosystem begins to mature and moves from payments to more marketing based applications, there is an increasing desire for business leaders to understand just how they can harness the power of NFC to drive brand awareness and increase revenue,” explained OTA in a release.
NFC Bootcamp Chicago will be held at the Lincolnshire Marriott, 10 Marriott Drive, Lincolnshire, Ill. on Nov. 16.