Wired prints first NFC-enabled magazine ad
22 March, 2012
category: NFC
Wired magazine has announced that its April 2012 issue contains the a magazine ad using NFC technology.
Wired readers can tap their NFC-enabled smart phone against a 2013 Lexus GS advertisement to automatically connect to a Web site where they can explore the automaker’s new in-car navigation and information service, Enfrom with Safety Connect.
Wired’s April issue is now available at news stands nationwide.