Advanced ID Corporation will produce a minimum of 2 million RFID tags, along with an unspecified number of readers, for major Chinese tire manufacturer Qingdao Mesnac. The deal will make Mesnac the world’s first tire maker to the world’s first tire manufacturer to commit to embedding RFID tire tags in a commercial truck line.
Mesnac had previously tested Advanced ID’s technology in truck, bus and passenger vehicle tires, and plans to use its position as a force in Chinese tire making to lobby for widespread adoption of RFID technology for use in all tires driven in or made in China.
Theft of bus, truck and off-the-road/earth mover tires is common in many markets around the world, and RFID technology should help combat this problem as well as provide documentation of a tire’s entire lifespan, from original purchase and through retreading or repair.
Read the press release here.