The Nest, Arizona’s largest haunted attraction will incorporate social media integration and RFID tracking this 2012 Halloween season, allowing thrill seekers to experience fear like never before.
The Halloween attraction partnered with Brightline Interactive and with FISH Technology for the integration of RFID tracking technology system, which automatically follows guests through the haunt, personalizing the experience as they walk from room to room.
Integrating Facebook Connect with RFID-based technologies, guests who walk through The Nest will see and hear their name, view their photos, receive messages and a few more terrifying surprises.
Now in its sixth year in Phoenix, Arizona, The Nest is over 50,000 square feet, with nearly $1 million in animatronics, and special effects. ABC News and Good Morning America named it the “Spookiest Place in America” and broadcasted live from the Nest during its morning Halloween show. The Nest will open on September 28th, 2012.