You ask, where’s the beef?
The new answer: Tagged by technology, so it can be tracked.
RFID is the technology of choice for tagging livestock, at least in South America. St. Paul, Minn.-based Digital Angel Corp., which makes advanced location tracking equipment for high-value assets, just announced a distribution agreement with a Brazilian company to begin selling electronic RFID livestock tags, antennas, and readers throughout Brazil (which happens to be the largest beef-exporting country in the world and home to nearly 200 million cattle.)
That’s twice the size of the U.S. market – and a lot of RFID tags!
Digital Angel to Market Electronic RFID Livestock Tagging Systems in Brazil, World’s Largest Beef Exporter
Company Also Begins Manufacturing Livestock Tags in Argentina
SO. ST. PAUL, Minn., Aug. 10 /PRNewswire-FirstCall/ – Digital Angel Corporation (Amex: DOC – News), an advanced technology company in the field of rapid and accurate identification, location tracking, and condition monitoring of high-value assets, announced today that it signed a distribution agreement with a Brazilian company to begin selling electronic RFID (radio frequency identification) livestock tags, antennas and readers throughout Brazil, the largest beef exporting country in the world and home to nearly 200 million cattle, which is twice the size of the U.S. market. Digital Angel also announced that it has begun manufacturing livestock tags in Argentina.