Giesecke & Devrient is consolidating its payment division’s portfolio of products, systems and services under the umbrella brand name Convego. This transition to a consistent nomenclature, being unveiled at the CARTES international trade show in Paris, will give the company a more coherent market presence.
Convego will consolidate all of G&D’s payment activities within a consistent naming system and provide customers with an easy overview of all the product lines associated with G&D’s payment portfolio.
The Convego umbrella brand covers all the product lines in G&D’s payment portfolio. Convego Factors, for example, refers to card bodies in all their various forms, while Convego Air groups together all the products that allow a user to make payments using contactless technology. The Convego System and Convego Service product lines encompass the systems and solutions provided by G&D’s Payment division.
Under Convego System Commerce, G&D for example offers turn-key solutions for the trade and banking sector. Convego System Instant Issuance and Convego System Picture Card in turn enable our customers to undertake individual and decentralized personalization of their payment products. And G&D Online Services refers to services that can be used to optimize internal logistics processes. The Convego brand also encompasses other product lines.
G&D is introducing its new umbrella brand with a variety of advertising and marketing activities, including a new range of brochures. In addition, the group will inform payment division customers separately about the new umbrella brand.