“But Gillette has hit back at the “misleading” claims, saying it only wants to use the RFID tags to improve the efficiency of its supply chain. The chips, when inserted into products, emit radio signals that allow them to be tracked.
Gillette spokesman Paul Fox told silicon.com: “Our intention is very much pallet and case application within our supply chain. We have never nor do we have any intention to track, photograph or videotape consumers.””
I support Gillette’s move into item-level tagging, but I think we all know that Mr. Fox’s claim is untrue.