Visa Inc. announced that The Jean Coutu Group, one of Canada’s leading drug store chains, is the latest retailer to offer its customers Visa payWave contactless payments. With Visa payWave, customers can simply “wave and go” when purchasing items found in Jean Coutu stores. Jean Coutu locations in Canada will be equipped with Visa payWave terminals to help increase speed at the cash register.
The use of Visa payWave enabled Visa cards and point-of-sale terminals in Canada is closely aligned with Visa Canada’s migration to chip card technology. Visa employs a layered approach to its fraud prevention efforts, meaning both the payWave card and the terminal have built-in measures to help heighten security efforts.