Largest Single Order in Malaysia Sets New Record – Malaysia’s Largest MasterCard Merchant Acquirer Chooses Hypercom Terminal Technology
Global payment technology leader Hypercom Corporation (NYSE: HYC) today announced another major win for its highly popular EMV-certified T7Plus card payment terminal and operating software as MBF Cards, the largest MasterCard merchant acquirer in Malaysia, agreed to purchase 10,000 smart, fast and easy-use card payment terminals.
The purchase from Hypercom’s distributor represents the largest single order ever of Hypercom® technology in Malaysia. The terminals will be rolled out to retail outlets during the next 12 months.
With Malaysia’s central bank requiring that at least 85 percent of the region’s financial institutions have EMV-certified terminals in place by year end 2004, MBF Cards selected Hypercom’s innovative technology above all others.
“Hypercom is clearly recognized globally as the payment technology leader. Their innovative and intelligently integrated solutions are, quite candidly, known as the very best. We looked at other payment products, and have chosen Hypercom as our preferred solutions vendor. We have always kept our merchant partners needs in the forefront by providing them with state-of-the art terminals and ensure the best service levels in the industry.” said Al Alagappan, President of MBF Cards (Malaysia) Sdn Bhd. “Hypercom’s value-added, cost effective total solution delivers proven reliability, stability, security, high performance and fast EMV transactions. That is what our merchants are demanding to compete and prosper in today’s highly competitive business environment.”
“Hypercom delivers intelligently integrated, world class solutions that meet the critical needs of the marketplace,” said Jeremy Su, president, Hypercom Asia. “MBF Cards is an outstanding and highly regarded financial services organization, and we are pleased to team up with MBF Cards to deliver the finest payment technology to their merchants.”
T7Plus with One Touch, Easy Use Interface = The Payment Terminal of Choice
Hypercom’s feature-rich T7Plus sets a new performance benchmark for mid-range point-of-sale/point-of-transaction terminals, and is the new payment terminal of choice for more and savvier business owners, for good reason.
Hypercom’s T7Plus reflects the global payment technology leader’s steadfast insistence that mastering the most fundamental and practical attributes of a card payment terminal leads to superior performance. It is packed with an array of enhancements and priced affordably, and retains the most popular features of the earlier T7P, including the 35-key full keyboard equipped with One-Touch shortcut keys.
Like shortcut buttons on a PC, One-Touch keys provide quick access to all daily function and transaction types, simplifying operations and speeding up transaction times. This contrasts sharply with the limited keyboards of lower cost terminals that require clerks to hunt through extended menus and hard to remember key sequences.
One of the smart, fast and easy-use card payment terminals new features is the integrated printer incorporating Hypercom SureLoad® technology that operates at twice the speed of traditional point-of-sale printers with virtually jam-free operation. From the full keyboard to the new virtually jam-free printer, the T7Plus is engineered to minimize headaches for merchants, reduce calls to help desks, and deliver the lowest total cost of ownership in the industry.
About MBF Cards (www.mbfcards.com)
- A subsidiary of MBF Holdings Berhad, MBF Cards (Malaysia) Sdn Bhd is a leading credit card company in Malaysia. It commenced operations in 1987 with a license from MasterCard International.
- It holds the distinction of being the first to offer MasterCard services in Malaysia and has become one of the largest issuers of MasterCard credit cards in Malaysia since 1991.
- MBF Cards is also the first monoline and non-bank to be awarded with a Visa license in Malaysia and the Asean region.
- The country’s largest issuer of niche cards, MBF Cards has more than 330,000 cards in circulation and has the most number of merchant’s outlets of more than 12,000.
- MBF Cards also owns the franchise for the Countdown International brand in the Asia Pacific region. The Countdown is a privilege discount card that is accepted by over 5,000 merchants in Malaysia and over 80,000 merchants worldwide.
- MBF Cards rolled out the first Visa “contactless” card in the world on April 27, which allows card users to pay for purchases without the need for traditional “swipe and sign”.
About Hypercom (www.hypercom.com)
Celebrating 26 years of technology excellence, innovation and leadership, Hypercom Corporation is a leading global provider of electronic payment solutions that add value at the point-of-sale for consumers, merchants and acquirers, and yield increased profitability for its customers.
Widely recognized as the global electronic payment technology innovator and leader, Hypercom delivers complete, revenue-generating card payment terminal, network and serve solutions that help merchants and financial institutions generate revenues and increase profits.
Headquartered in Phoenix, Arizona, Hypercom’s revenue-generating card payment terminal, network and server solutions are leading the transformation of electronic payments in more than 100 countries.