Metalcraft, a manufacturer of asset labeling and tag products, announced the ability to print QR codes on RFID and bar code labels and nameplates.
The company will generate and print QR codes using subsurface printing, curable inks and other methods to create lasting identification in almost any environment. The new ability now adds the capacity to link from the durable asset labels to product information and other Web-based resources for manufacturers’ customer support, warranty tracking.
The two-dimensional matrix bar codes encode text, URLs or other data and are readable by most camera phones. Customers may also connect to a manual or video detailing operating or service instructions, and have the most current information made available to them online.
“Metalcraft believes QR codes can serve manufacturers’ and resellers’ needs in customer service and other applications beyond marketing, and our products are especially suited for durable performance,” said Metalcraft president Steve Doerfler. He added that companies can also save money and energy by replacing paper documentation with QR codes.