CVS Corp., one of the U.S.’ largest drug store chains, is attaching a $15 coupon to every prescription for a cholesterol-lowering drug toward the purchase of Lifestream Technologies’ Home Cholesterol Monitor.
POST FALLS, Idaho–Lifestream Technologies, Inc. (OTCBB:LFTC), a leading developer and marketer of consumer cholesterol monitors and professional screening instruments, says that CVS Corporation (NYSE:CVS), one of the nation’s leading drug store chains with over 4,100 stores, has started attaching a $15 discount coupon toward the purchase of Lifestream’s Home Cholesterol Monitor on every new prescription for a cholesterol lowering drug.
“It is a well known fact that monitoring cholesterol at home increases adherence for the over 17 million individuals who are taking cholesterol lowering (statin) drugs. Today, with adherence at only 30%, we are targeting the statin user with an offer when they fill their prescription to get them to starting monitoring their progress,” stated Christopher Maus, Lifestream’s president and CEO. “During this collaborative relationship with CVS, thousands of users will be educated about the value of monitoring and receive a significant incentive to do so. We look forward to working with other chains to educate the health conscious consumer about the value of self monitoring when they seek to lower their cholesterol.”
About Lifestream Technologies
The Company developed and currently markets a line of cholesterol monitors to consumers and healthcare professionals that provide test results in three minutes.
The Company’s product line aids the health conscious consumer in monitoring their risk of heart disease. By regularly testing cholesterol at home, individuals can monitor the benefits of their diet, exercise and/or drug therapy programs. Monitoring these benefits can support the physician and the individual’s efforts to improve compliance. Lifestream’s products also integrate a smart card reader further supporting compliance by storing test results on an individual’s personal health card for future retrieval, trend analysis and assessment.
The Lifestream Cholesterol Monitor is an affordable, hand-held device, which provides users with accurate results in less than three minutes. The product line has been designed to accommodate The Data Concern(TM) smart card allowing multiple users the ability to store their personal results. Lifestream’s products are now available in pharmacy and retail outlets nationwide.