Mobile identity solutions provider TeleSign has launched a new technology that enables web and mobile applications to use behavioral biometrics as an additional layer of security. TeleSign Behavior ID is designed to provide frictionless and continuous user authentication.
It works by collecting and evaluating a mix of user behaviors like keystrokes, mouse dynamics, graphical user interface and advanced behavioral algorithms. Once the user’s profile is established, it provides a similarity score based on behavioral traits to calculate a similarity ratio between current behavior and the user’s historical, expected behavior – to prevent fraudulent users from taking over accounts.
“Consumers are tired of passwords, with 70% losing faith in their ability to protect accounts,” says Sergi Isasi, director of Product Management at TeleSign. “TeleSign Behavior ID is used to help secure accounts with any consumer-facing website, mobile application, financial, or e-commerce platform. It’s especially effective at stopping account takeovers, even when a fraudster has access to a user’s account credentials including their username and password.”
The technology works in the background and doesn’t require any action from the end-user. It can also work across any type of device or operating system. “It is nearly impossible to imitate a user’s behavioral patterns, and due to the continuous authentication, behavioral biometrics get stronger every time a user interacts with the mobile app or web-based platform,” Isasi says. “As issues have arisen with other static biometrics like fingerprint, voice or facial recognition, behavioral biometrics are starting to show their strength as an additional frictionless layer of security.”
Software development kits are now available and can be easily embedded into web and mobile app-based platforms.