TIMWE has announced the release of its NFC Launcher, a mobile application designed to automate the process of NFC tag interaction on smart phones.
According to TIMWE, many NFC tags, such as those found on smart posters, carry customized data that can be read only by a particular mobile application. For some users, the hassle of keeping track of these apps could negate the convenience that makes NFC so appealing in the first place. With NFC Launcher, the process of identifying the tag and launching the correct mobile app is completely automated, removing this barrier to NFC uptake.
In order to leverage the solution, developers add their mobile applications to NFC Launcher to trigger the generation of a unique code. This code, when written into tags, allows for the automatic recognition of the matching mobile application by NFC Launcher, enabling immediate interaction for the end user.
Paulo Salgado, TIMWE’s Chief Technology Officer, comments: “NFC Launcher will not only offer developers an independent and standardized mobile app discovery and launch service, but also constitute a free mobile application for end-users to interact with NFC tags on-the-fly.”